AI Overviews Reduce Clicks by 34.5%
Ahrefs comparison of 300,000 keywords, half with an AI Overview, measuring the top-ranking page's click-through rate in each group.
For intermediate readers. A blog from Ahrefs; catalog added 2026-10-19, last verified 2026-10-19.
by Ahrefs
- Level
- Intermediate
- Category
- AI search visibility (SEO/GEO/AEO)
- Tags
- ai-search-visibility-seo-geo-aeo, measuring-ai-citations-and-visibility
- Added
- 2026-10-19
- Last verified
- 2026-10-19
- Status
- ok
- Resource kind
- learning_resource
- Type
- blog
- Region
- other
- Original language
- en
- Access
- free
- Last modified
- 2026-10-19
- Subcategory
- Measuring AI citations and visibility
- Verification basis
- Supplier-reported import check. Subsequent source corrections and content reviews are recorded separately.
- Access evidence
- Supplier-approved free inventory; not independently verified by this site.
- Source domain
- AI search visibility (SEO/GEO/AEO)
- Source subdomain
- Measuring AI citations and visibility
Summary in our own words. Rights remain with the original creator. Credit and correction policy.